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Showing posts from October, 2019
It is Not Learnings from the success of WoW Momo, it is the Question that we should ask Who has not heard about WoW Momo of Kolkata- perhaps everybody who is foody! Who does not know its growth story? We may not find anybody. Started by two Kolkata boys, Sagar Daryani and Binod Kumar Homagai, I will prefer to address them as boys instead of persons as they are too young in Indian standard, in 2008 with a capital of Rs 30,000. Without repeating their success stories, which can be read at https://yourstory.com/2017/11/starting-garage-kolkata-wow-momo-130-outlets-9-cities . And at https://www.youtube.com/watch?v=fj1lInurghE I will just mention some figures: Sales: First day sales, Rs 2200, and by the end of the month, touched Rs 53,000 in a day. Salary of the chef: Rs 3000   per month as a part-timer, now the same person gets Rs.1.5 lakhs per month. Manpower: From three, two promoters and one cook, now they have over 700 people employed in backend productions, and over 9

Change Management, A Market-In Approach

Most organisations strive for improvement and want to challenge the status quo and introduce change-large or small. Often the motivation comes from peer group firms. Research suggests that only 20% of the change management projects succeed. The cause of failure of the change management projects differs from organisation to organization. But all follow some prescribed models. Several models do exist in literature as if there can not be a standard model.   At the same time most of the organizations, when trying to introduce a new product or try to enter a new market, follow the age-old process- 5 Ps of marketing. When an organization try to introduce a “Change” they are basically selling an idea to its internal stakeholders- employees of all categories. Anecdotal evidence suggests that when it comes to resistance, management talks about main resistance from Union as they are vocal but ignore soft chronic resistance from managerial staffs. In this conversation we will examine if we